The following questions are designed to help us better understand how you currently feel about your optical brand EyeMasters.

Thank you in advance for participating in this survey.
Check the ( ) and/or fill in the blanks to indicate your answers.

Step 2

What town is your EyeMasters optical store in? Have you purchased lenses, frames, or other eye care products/services from EyeMasters in the past 24 months?  Yes    No

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Step 3

How many people wear glasses in your houshold?  1  2  3  4 What do you believe are EyeMasters top attributes? (Please select up to 3)  Quality Products  Good Customer Service  Exceptional Value  Nothing  Wide Selection  Knowledgeable Sales Team  Overall Store Appearance  Fashionable Products  Quality Eye Care Professional & Technicians  Offers a Satisfaction Guarantee How would you describe your overall experience at EyeMasters?  Very Favorable  Somewhat Favorable  Neither Favorable nor Unfavorable  Somewhat Unfavorable  Very Unfavorable Based on your most recent experience, how would you rate the customer service you received at EyeMasters?  5  4  3  2  1 Thinking about your last purchase experience at EyeMasters, do you agree with the following statements? felt that I bought the right pair of glasses at the right price  Very Favorable  Somewhat Favorable  Neither Favorable nor Unfavorable  Somewhat Unfavorable  Very Unfavorable was satisfied with everything to do with my purchase (quality products, wide selection, good customer service, exceptional value)  Very Favorable  Somewhat Favorable  Neither Favorable nor Unfavorable  Somewhat Unfavorable  Very Unfavorable purchased affordable glasses that fit right, looked good, and helped me feel confident  Very Favorable  Somewhat Favorable  Neither Favorable nor Unfavorable  Somewhat Unfavorable  Very Unfavorable Please provide any suggestions to improve your experience at a EyeMasters optical store? Would you purchase lenses, frames, or other eye care products/services from EyeMasters in the future?  Yes    No Please explain why? Would you recommend EyeMasters to your friends and family?  Yes    No

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